As HER TECH delves deeper into finding out of what motivates women to pursue ICT and what kind of experiences they’ve had, we have heard many different stories and words of encouragement.
The game industry has traditionally been male-dominated and very tech-heavy, and those who pursue a career in this industry will often have to face similar challenges as in ICT careers. Building games requires skills in computer science and software development, but it also bridges creativity and arts.
Erin, who is a fourth-year student at Xamk, told us a little bit about what motivated them to pursue a degree in game design.
How did you end up studying game design?
During my last year of upper secondary school I was lost. I didn’t quite know what I wanted to do, but I knew I wanted it to be creative. Drawing, crafting and games had always been beloved hobbies to me. It was my student advisor that recognized my affinity for these topics and recommended game design studies. It took me a few tries to get in, but between entrance exams I studied media and graphic expression to prepare.
Do you have a specialization or a certain role you want to work in?
I came to Xamk as a visual artist, but halfway through studies the interest in sound design I’d discovered earlier grew into passion. Now drawing has found its place in my heart as a hobby, and sound asset creation and implementation is what I want to do professionally.
What kind of challenges have you faced in choosing this industry?
The pressure of needing to stand out is large. The game industry has a lot to do with networking and connections on top of skill. Social situations have always been tricky for me to navigate and having to brand market yourself doesn’t ease that awkward feeling. Taking up the space, you’ve worked hard for and earned, has a steep learning curve. This applies even more so when you’re perceived as a woman.
What kind of advice would you give to someone who wants to study and work in the game industry, especially as a woman?
Follow what interests you most. Have a main specialization and pick a second interest to fall back on and hone your skills in both. There is no shame in not getting accepted to an opportunity the first time around. Identify what would make your chances of being accepted higher and continue developing your skills. Don’t be afraid to take up space and be proud of your skills and achievements.

